The wrong cars coming in are costly. Proper marketing brings in the right cars that are more profitable to work on.
Cheap customers are annoying and kill profits. Attract higher paying clients in your shop to increase your profits.
A high-profit margin is vital to success. Combine the right vehicles with the proper customer demographic to maximize sales & profits.
As an auto repair shop, you know that your average automotive repair order is a key metric you need to track. If you can boost your average automotive repair order, you'll be able to generate more revenue and increase your profit. In this article, we will...
If you're like most auto repair and mechanic shop owners, you know that auto repair shop marketing is essential to the success of your business. But what are the best auto repair shop marketing strategies to focus on? There are a lot of different options out...
Wrapping up the service experience. You want to make sure your customers are ecstatic about the service you’ve provided. Previously we’ve talked about the majority of people buying for emotional reasons. They then justify their purchases after with facts. So...
Communicating what’s wrong with the vehicle Your technician completed the inspection and found something wrong with the vehicle. Now you need to get a hold of your customer to discuss this with them. There’s a couple of ways you can communicate...
Let’s talk about price objection Price objection is one of the easiest objections to get around. This is because the customer has already admitted two things. They have agreed the work needs to be done They want you to do it if there was not a price...
Here are a few basic rules for getting the best impact on the phone Get the customer’s contact information If you got a quote on something and decided not to buy, would you give them your contact info if they asked? of course not. This is why you...
Sell more auto repair services starting TODAY! You’re investing in your personal future in this training. This is so that you can succeed and you can grow as a person. To make sure you get the most out of this training, here are a few rules...
Your auto repair shop has more than likely experienced the power of word-of-mouth marketing. When you make a client ecstatic about your shop, they'll tell other people. Those people will be more likely to come to your shop because of the recommendation. Customer...